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Strategy

Leejam strategizes in the face of the right direction and maintaining its upward progression through efficient growth, expansion, diversity, and evolution. These are designed based on the Company’s objective to foster a healthy lifestyle and encourage regular activity, as well as the Company’s vision to become the populace’s favorite and most inclusive wellness club.

 

What does “One Stop Shop for Sports” mean? Through sustainable strategies toward excellence, Leejam expands its business. We accommodate a wide range of audiences by multiplying our clubs amongst premium, mid-tier, cost-effective, and female segments. Conjointly, maximizing technological advancement with cost optimization; we enrich sports enthusiasts’ experiences by creating the ideal environment. To keep moving forward, we explore our collaborations with various sports, academies, and related sports services.

Core Business Growth

Add new clubs & attract more members in all segments: Premium, Mid-Tier, Low cost and Ladies

Leejam brand
Allied Business Growth

Address new segments, demographic & customers

Leejam gym
Explore Partnerships

Explore partnerships to tab into new customers baes, other sports and allied sports services

Leejam
Enhance Performance

Elevate customer and member experience and improve employee engagement

Leejam gym
Focused Efforts

Digital transformation and Cost optimization initiatives

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